All around the world, residential towers have evolved into a lifestyle. Originally born out of the necessity of population growth, housing shortages and lack of space, the new generation of residential towers are overwhelmingly conceived as premium private residences for a sophisticated clientele. A number of iconic, luxury skyscrapers have already risen in cities such as New York, Dubai and London, enriching urban skylines with their aesthetically pleasing forms.
The level of luxury afforded by contemporary “vertical living” is characterized by the highest standards of comfort and wide range of amenities on offer. Developers orient themselves towards the services provided by the world’s leading, luxury hotels and take inspiration from first-class hoteliers’ impressive spectrum of services.
In West London, for example, One Nine Elms is currently under construction on the banks of the Thames. The development’s 43-storey “River Tower” has been designed to set a new standard of luxury. The development goes much further than just modeling services on those typically offered by a five-star hotel – the tower’s residents will be the first in the city to be directly serviced by a world-class hotel, the adjacent Wanda Vista. From a 24-hour concierge and butler, to laundry, maid and turndown services, residents’ needs will be impeccably attended to. Residents will have access to the hotel’s fitness center, swimming pool and exquisite spa facilities – while also being able to enjoy relaxing massages and fine restaurant dining in the comfort of their own residences. Residents’ downtime is also expertly catered for, with a state-of-the-art karaoke room, well-equipped cinema and lounge on the tower’s nineteenth floor, the River Tower offers everything – including child care.
On the other side of the Atlantic – in what is regarded as the skyscraper’s true home – in close proximity to the Empire State Building, the tallest residential tower in the world is being created, 432 Park Avenue. Just 104 apartments are being developed within this 96-storey, 426-meter residential tower, finished to an exceptional specification. The tower’s amenities are equally spectacular: The fully-equipped, luxuriously finished conference room also serves as the ideal setting for private dining events or wine tastings, the billiard room and library are perfect for unwinding and reenergizing, or for poker and cocktail parties, and the private cinema is – naturally – fitted with a state-of-the-art sound system, which lends itself just as much to speaking events as it does to blockbuster movies. The tower’s fitness center combines premium equipment with 5-star service, and fitness experts are on hand to provide tailored, private coaching, including for yoga. Post-workout relaxation is catered for by the extensive spa, which offers residents a pool, sauna and massage rooms. 432 Park Avenue also pays great attention to residents’ culinary desires: Whether at home, in the twelfth-floor restaurant, or on the expansive terrace, luxurious food is served throughout. The similarities to a luxury hotel also extend to the concierge service: Concierge personnel will be meticulous in learning their residents’ preferences, promising to provide the highest standards of attention while remaining as unobtrusive and inconspicuous as possible.
Princess Tower in Dubai may boast more floors, measuring in at 101 storeys, but at 414 meters, it is not quite as tall. The tower is home to 763 apartments – and, as is so often the case in Dubai, opulent luxury is the order of the day. This is not only reflected in the tower’s deign vocabulary, but also in the serviced amenities: Alongside the almost obligatory fitness studio, Princess Tower boasts two large swimming pools – one indoor and one outdoor – in addition to a range of sauna rooms. Whereas the ground floor of Princess Tower is devoted to shopping and boutiques, the top floor is wholly dedicated to fun and games, including billiards, table tennis and play areas for children.
Such spectacular services are still the exception for private residences in Germany. But even here, elevated levels of demand for attractive services and amenities have been noticed by developers. This is due not least to the fact that residents are increasingly international – and they expect their new homes to offer the same standards they have become accustomed to in New York, London or Dubai. The Grand Tower in Frankfurt, for example, is the tallest residential tower in Germany, measuring 172 meters in height, and provides a range of exclusive communal areas: The 1,000-square-meter Grand Garden on the tower’s seventh floor boasts a lounge area, a sun deck with comfortable loungers and water features, and a residents’ room with fully-equipped, professional kitchen. And the Sunset Terrace on the 43rd floor offers spectacular views over Frankfurt and a relaxed lounge ambience. The Grand Tower’s concierge service will attend to all of the residents personal needs, providing an impeccable level of service at any time, day or night. For the first time, living in Germany will feel just like living in New York.
Images and image credits:
Title: Grand Tower © Zabel Poperty AG
01: One Nine Elms © Wanda
02: 432 Park Avenue © D-Box
03: Princess Tower © Tamer Holding
04: Grand Tower © Zabel Poperty AG